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World Cup tech draws UK fans’ interest in stadium systems

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SOFIAH NICHOLE SALIVIO

News Editor

Mouser Electronics has outlined the technologies used around the World Cup, as interest in the subject rises among UK fans.

The distributor highlighted a mix of sensors, cameras, robotics and connected stadium systems that support match operations and venue management. UK Google searches for “World Cup technology” have risen 201% over the past week, reflecting growing interest beyond the action on the pitch.

Technology has long played a role in top-level football through systems such as goal-line technology and Video Assistant Referee reviews. The latest tournament, however, has drawn fresh attention to a broader set of tools, including balls fitted with sensors, robotic security patrols and automated building systems inside stadiums.

Mark Patrick, Director of Technical Content at Mouser, described the scale of the electronics involved in modern matches.

Smart ball

One of the most visible developments is the use of footballs containing embedded microchips and measurement sensors. Mouser said these sensors collect data 500 times a second, allowing officials to identify the exact moment a player touches the ball.

That information feeds into offside reviews and other time-critical decisions. The same data also gives broadcasters and viewers a more detailed picture of the ball’s movement, including kick force and spin that would otherwise be difficult to measure live.

Patrick said: “This year, there are smart footballs that contain microchips with measurement sensors and AI-powered cameras. The sensor can track data at 500 times a second, meaning the exact moment a player touches the ball is monitored, providing highly accurate information during offside reviews and other key decisions. Fans also benefit because the sensors capture data from all the ball’s movements, such as the hardest kicks or those with the most spin, which were previously difficult to measure in real time.”

Ground security

Security technology has also become more visible. Mouser said robotic dogs are being used to help organisers monitor stadium surroundings, with machines fitted with cameras, sensors and autonomous navigation systems.

These robots can patrol pre-set areas, inspect spaces that are harder for staff to reach and send live video back to security teams. Their use reflects a broader pattern in large venues, where automated monitoring tools are increasingly deployed alongside human personnel.

Connected venues

Inside the grounds, thousands of sensors are installed across stadium infrastructure, according to Mouser. These connected systems can adjust lighting, cooling and ventilation in response to real-time demand.

For venue operators, that means closer control over energy use and building management. For spectators, the effects may be felt in crowd movement, comfort and waiting times, as organisers use data from across the stadium to manage services more closely.

The World Cup has often served as a test bed for football technology, especially in officiating. Debate over VAR and other decision tools has shown how quickly technical systems can become part of the wider conversation about fairness, transparency and the pace of the game.

Mouser’s comments suggest attention is now spreading beyond refereeing tools to the wider electronic systems that support a major sporting event. That includes not only what happens during a match, but also how a tournament site is secured, cooled, lit and monitored from moment to moment.

Patrick said these changes offer a sign of where the sport may be heading: “The technologies being deployed at major sporting events today provide a glimpse into the future of football. We can expect even greater levels of accuracy, safety and engagement for players, officials and fans.”



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Award-winning Oxfordshire farm shop handed one-star hygiene rating

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Britwell Salome Farm Shop, on Red Lion Farm in Watlington, was given a one star rating by South Oxfordshire District Council environmental health officers following a routine visit.

One key problem on the day was the management of food safety, which was deemed to require “major improvement”.

One category noted as being “generally satisfactory”, however, was the cleanliness and condition of both the facilities and building.

Meanwhile hygienic food handling was deemed as “improvement necessary”.

The farm shop was previously handed a five out of five rating in July 2024.

Last month Britwell Salome Farm Shop was named ‘local food and drink champions’ for the south east in the Countryside Alliance Awards 2026.

Ms Mearns said her family, including herself, her husband and their three children, set up at Red Lion Farm in 1993 and took over the chilled unit in the barn when it became vacant in 2008, to begin selling the farm’s meat, including pork, beef and lamb, directly to customers, from field to fork.

The shop also stocks a large selection of other locally produced food, from seasonal fruit and veg from a farm in Stanton St John to local honey from the village, jams and preserves which raise money for Oxford homeless charity Porch, as well as bread baked fresh in Thame.

Britwell Salome Farm Shop was approached for a comment.





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Distillery with poor food hygiene score sponsors ‘poshest festival’

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The Henley Distillery was slapped with a two-out-of-five food hygiene rating after an inspection by environmental health inspectors in January this year.

Although inspectors deemed the hygienic food handling and management of food safety ‘generally satisfactory’, they deemed the cleanliness and condition of the facilities and building needing necessary improvement.

READ MORE: Pop legend to make shock comeback at UK festival after ‘quitting music’

The Henley DistilleryThe Henley Distillery (Image: The Henley Distillery)

This includes having appropriate layout, ventilation, hand washing facilities and pest control to enable good food hygiene.

The company is no stranger to poor food hygiene ratings, given a one-out-of-five food hygiene rating in 2024, and another one in 2025.

Speaking to the Oxford Mail in 2024 the founder and master distiller Jacob Wilson said the low score was unfair and he was shocked by the rating.

He said: ““Unfortunately due to the diverse nature of businesses in South Oxfordshire, they do not have specialists in each field to run their audits which meant our auditor had never even set foot in a distillery before visiting us.”

READ MORE: UK’s ‘poshest festival’ relaxes strict dress code as temperatures rise

Temperatures soared on the Thames riverside as Henley Festival – the UK’s only black-tie music and arts festival – kicked off five nights of sensational entertainmentHenley Festival (Image: Garry Jones)

The Henley Distillery at Hampstead Farm was opened in 2021 and produces gin and rum in the historic barn in the countryside.

Henley Festival, which is also sponsored by champagne brand Moet and Chandon, is currently taking place, kicking off on Wednesday, July 8 and finishing on Sunday, July 12.

Recognised with awards such as the Thames Valley Chamber of Commerce Group’s SME Business of the Year, the business is a popular tourist attraction with distillery experiences available.

The Henley Distillery has been approached for comment.





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Oxfordshire business mentor releases brutally honest book

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Mike Foster, who was born and raised in Kidlington, has written The Financial Times Guide to Starting a Business, which combines practical business guidance with insights into the entrepreneurial mindset.

Now based in Didcot, Mr Foster coaches business owners by reviewing critical aspects of their operations, identifying areas of focus, and developing tailored strategies.

Mr Foster said: “Many start-up guides focus solely on the mechanics of launching a business.

“But I wanted to be brutally honest about the realities and challenges entrepreneurs will face, sharing from my own journey which has included both big successes and a six-figure setback.”

The book is his second publication, following 2023’s 105 Ways to Accelerate Your Business Success.

He also contributes to the community through his work in schools, having served as an enterprise advisor for Enterprise Oxfordshire (formerly OxLEP).

In that role, he supported Didcot Girls School and helped the organisation recruit 40 equivalents in secondary schools across the county.

The new book covers everything from idea development and marketing to finance, legal structures, and operations.

It aims to help readers assess whether they are mentally prepared for entrepreneurship.

Written as a step-by-step guide, the book offers practical, actionable advice and encourages readers to consider the mindset needed to build confidence and avoid common start-up pitfalls.

The Financial Times Guide to Starting a Business is available now in paperback and e-book formats from Amazon, Waterstones, and other major retailers.





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