Business & Technology
Varn Search Marketing appoints four to leadership team
Varn Search Marketing has appointed four senior staff to its leadership team following a period of revenue growth and client wins.
Andy Mollison has joined as Search and Innovation Director, Danielle Sheppard as Head of Client Service, Helen Dalton as Head of Technical SEO, and Stephanie Mackay-Stokes as Strategy Director.
They join Chief Executive Officer Tom Vaughton, Managing Director Rob Wilde and Communications Director Vicky Walker in the expanded leadership group.
Bradford on Avon-based Varn reported revenue growth from £600,000 in 2021 to £1.4 million in 2025. It also added 40 new clients in 2025 and increased headcount from nine to 28.
The business has also opened a London office, which houses Varn Health, its specialist medical search marketing team.
The expansion comes as search-focused agencies adapt to changes in how people find information online, with artificial intelligence reshaping how results are presented and discovered. That shift has pushed firms to broaden expertise across technical search, data analysis and client advisory work.
Wilde said the appointments reflect both those market changes and the agency’s internal growth.
He said: “Reflecting on my five years with the agency, I am incredibly proud of how our team has evolved its expertise to meet the fundamental shifts in technology. Having the right people at the helm is vital for our 2026 vision. This new senior leadership team brings the focus, specialist expertise, and visionary confidence required to ensure Varn remains a market leader and a rewarding, supportive place to work.”
Vaughton said client retention was a key measure of the business’s recent performance.
He said: “We are enormously proud of our 94% client retention rate, which is a direct result of our commitment to being a helpful, honest, and transparent partner. As we grow, our senior leadership team will ensure that our core culture remains at the heart of everything we do.”
He added: “Search is changing quickly, and the businesses that will benefit most are those that understand how AI, data, and human expertise work together. Our role is to help clients make sense of that complexity, build strategies they can trust, and turn search visibility into measurable commercial growth. This new structure gives us the deep insights to support ambitious businesses as search continues to evolve.”
Agency expansion
The figures indicate a sharp increase in scale for a specialist agency that has traditionally focused on search marketing and analytics. Growing from under £1 million in annual revenue to £1.4 million over four years places Varn among independent agencies that have expanded by leaning into technical consulting work rather than broad advertising services.
The increase in staff also suggests a shift in operating model. A team of 28 gives the company more scope to separate technical delivery, client management and strategy roles, which can become harder for smaller agencies to sustain as client rosters grow.
For clients, the appointments signal deeper expertise in areas that have become more specialised. Technical SEO remains central for brands seeking visibility in search, while agencies are also facing demand for advice on generative search and the impact of AI-driven answers on website traffic and customer acquisition.
Mollison’s title, which combines search with innovation, reflects that broader shift in agency language and services. Companies in the sector are increasingly framing senior hires around AI, experimentation and changing search behaviour as they respond to uncertainty in the market.
London presence
The move into London adds another layer to Varn’s recent expansion. A base in the capital can help independent agencies recruit senior staff and build ties with larger clients, particularly in specialist sectors such as healthcare.
Its Varn Health unit is described as a medical search marketing team, suggesting an effort to build vertical expertise rather than rely solely on generalist search services. Healthcare and medical marketing often require closer attention to regulation, trust signals and technically accurate content, all of which can favour specialist agencies.
At the same time, the reported 94% client retention rate points to the importance of longer-running contracts in agency economics. Retention can be as important as new business for firms managing hiring and investment during periods of rapid growth.
Varn said the new leadership structure would help it manage the next stage of expansion as search continues to evolve.
Business & Technology
Oxford startup secures Innovate UK Women in Innovation Award
Oxford-based Peripear has secured an Innovate UK Women in Innovation Award and a £74,974 grant for its development of a wearable device designed to prevent perineal trauma during labour.
The funding will support continued product development ahead of the company’s planned first-in-human study.
Nina van Schaick, co-founder and COO of Peripear as well as a midwife who trained at Oxford Brookes, said: “I’m sure I wasn’t the only one to see this gap.
“I was incredibly lucky to meet my co-founder, Eviatar Natan, right as my frustration about the lack of translation of evidence into practice had peaked.
“There was a proven mechanism that could reduce injuries occurring in up to 90 per cent of vaginal births, and it was being left out of clinical pathways simply because no standardised tool existed to deliver it.”
Peripear is developing what it describes as the world’s first automated perineal thermotherapy wearable, designed to prevent perineal trauma during childbirth.
A perineal thermotherapy wearable is an emerging medical device.
It is a hands‑free warm compress device used on the perineum during the second stage of labour to reduce severe tearing and episiotomies while improving maternal comfort.
Ms van Schaick added: “I’m a farmer’s granddaughter, and when I started practising over 14 years ago, I asked: where is the tool I need to implement this evidence? I looked around and realised we were still asking clinicians to improvise.
“Peripear is what happens when the person who has lived the problem, both personally and professionally, meets the person who can help her build the solution.”
Business & Technology
UK bike manufacturer on brink of £30m collapse after 139 years
The company behind bikemaker Raleigh, which was founded 139 years ago and has supplied bikes to the UK’s cycling city of Oxford over the years, has filed to appoint administrators.
Accell UK and Ireland, part of Netherlands-based Accell Group, filed a notice of intention to appoint administrators as the wider group kickstarted insolvency proceedings.
This follows a difficult spell for Nottinghamshire-based Raleigh, which confirmed job cuts in 2024 before reporting a £30m loss in financial accounts published the following year.
READ MORE: UK supermarket giant issues customer notice on Jeremy Clarkson beer
The boss of Accell said it was a “deeply sad and frustrating situation” and that it had “tirelessly explored” every option for the future of the cycling business.
The company bought Raleigh in 2012 for around 100 million US dollars (£74 million), adding to its roster of bike brands throughout Europe including Haibike, Winora and Ghost.
Raleigh was founded in Nottingham in 1887 and was well-known for its Chopper model, which featured extended handlebars and is now part of its “retro” range.
It no longer manufactures bikes from Nottingham, and its head office has moved to Eastwood, Nottinghamshire, while the company has shifted to selling electric bikes under Accell’s ownership.
READ MORE: TV icon daughter’s £3.95m swimming pool mansion in Oxfordshire unsold
Accell went through a restructuring in February, securing additional funding from shareholders and lenders and reducing debts.
The group said it had since “explored every possible avenue” for its future, including discussions with potential buyers, but that it had not been possible to find a solution which means the business can continue operating.
It has therefore initiated insolvency proceedings in the Netherlands.
Accell’s chief executive Jonas Nilsson said: “This is a deeply sad and frustrating situation given all the hard work and everything we have achieved, with the support of shareholders and lenders, to restructure Accell’s operations and finances.
“It is an especially difficult moment for our employees, creditors, customers, suppliers, and partners.
READ MORE: EastEnders cast ‘furious’ as Shane Richie due to appear in court
“Every realistic option for the future of the business has been tirelessly explored, and none have resulted in a solution to continue the Group in its current form.
“Our immediate focus is to support an orderly process, provide clarity wherever possible, and work with the relevant court-appointed administrators to preserve viable activities and employment where circumstances allow.”
At its 1970s height, Raleigh employed more than 13,000 people across the UK, with around 8,000 working at its various Triumph Road sites in Nottingham.
The former factory land later became the University of Nottingham’s Jubilee Campus.
Raleigh subsequently moved its headquarters to Church Street in Eastwood, before leaving that site and relocating to Durban House in 2024.
Business & Technology
Rosa’s Thai is giving away 4000 free Pad Thais to students
Celebrating both GCSE and A-Level Results Days, the chain will offer the popular dish to students who buy one of its bubble teas.
The free offer is available at all 42 Rosa’s Thai restaurants across England and Wales.
To avail of the free noodles, students need to register on Rosa’s Thai website for a unique code, which they should present at the restaurant together with a copy of their results.
Rosa’s Thai has a new range of bubble tea flavours, including Ube-Taro, Matcha-Coconut, Mango Sticky Rice, and Milo Chocolate Milk, as well as favourites like Home-brewed Thai Tea with Tapioca, and Lychee Mango with mango boba.
Students can sign up for their free Pad Thai at rosasthai.com/result-day-free-pad-thai and find their nearest restaurant at rosasthai.com/locations.
-
Business & Technology3 weeks agoHSBC UK & Visa test AI shopping with live payments
-
Business & Technology3 weeks agoValarian lands USD $50 million backing for sovereign AI
-
Oxford Events4 weeks agoHenley Festival 2026 highlights: Five nights of unforgettable performances and festival moments
-
Oxford united FC3 weeks agoOxford United three players who be kept after transfer ban
-
Business & Technology2 weeks agoSlice golf bar swings to new heights after successful launch
-
Oxford News3 weeks agoMan jailed for ‘sickening’ sexual assault of three girls in Cotswolds
-
Business & Technology3 weeks agoUK AI firms raise record GBP £4.56bn in Q2 funding
-
Oxford Events4 weeks agoCrazy Bear Stadhampton: a new era with refreshed spaces, theatrical dining and Afternoon Tea Feast
