Business & Technology
Bath Digital Festival returns with ‘What If?’ theme
Bath Digital Festival will return to Bath as a three-day event organised by techSPARK, bringing together the South West’s technology, digital and creative communities.
This year’s programme centres on the theme “What If?”, described by organisers as an invitation to challenge assumptions and explore new ideas. The festival will feature workshops, technology showcases, discussions and networking sessions across the city.
It is aimed at a broad cross-section of the regional ecosystem, including innovators, founders, educators, digital creatives and early-career talent. The format is intended to be more interactive than a conventional conference, with an emphasis on hands-on sessions and community-led activity.
Speakers are set to include applied futurist Tom Cheesewright, authors Sam Knowles and Alex Barker, and technology executive Dr Jacky Wright. Contributors from HMRC, OLTA, ART, Binary Syntax, British Esports and Amazon Web Services are also due to take part.
Regional universities will also have a visible presence. Technology showcases are planned from the University of Exeter, Bath Spa University and the University of Bath, which is taking part during its 60th anniversary year.
Regional focus
The festival is positioned as a showcase for the South West’s technology and creative sectors as regional clusters seek to attract investment, skills and collaboration outside London. By bringing together companies, public bodies, universities and individual creators, it aims to highlight the breadth of the area’s digital economy.
That regional focus has been central to techSPARK’s wider work in Bristol and Bath, where the not-for-profit connects founders, employers, investors and educators. The event reflects that mission by creating a space for people in the sector to meet, exchange ideas and form partnerships.
The previous edition drew attendees from technology, education and the creative industries, with participation from senior leaders as well as emerging professionals. The latest festival is set to continue that approach, offering opportunities for networking, skill-sharing and collaboration across the South West.
Second decade
The latest edition marks the festival’s entry into its second decade, a level of continuity that remains unusual for regional technology gatherings. That longevity may help Bath retain its place on the calendar for businesses and institutions seeking local industry links and public visibility.
Alongside the programme announcement, Ben Shorrock outlined techSPARK’s view of the event’s role. “Bath Digital Festival is one of the moments each year where the South West’s creativity, curiosity and ambition really shine. With the festival now in its second decade, that longevity is proof that this is where the region thrives: when people come together to share ideas, challenge assumptions and explore what’s possible. This year’s theme, What If?, captures that spirit perfectly.
“We’re proud to bring organisations, innovators and communities into the same space to imagine the future and start building it. Events like this show why our ecosystem continues to grow in confidence and capability, and why collaboration remains at the heart of everything we do,” said Ben Shorrock, chief executive of techSPARK.
The programme spans subjects from emerging technologies to digital culture and the future of work. It will focus in part on questions around a digital future that is responsible, inclusive and accessible.
That framing reflects broader debates across the UK technology sector, as businesses, public institutions and educators weigh the social effects of new tools alongside the commercial opportunities. In Bath, the festival aims to place those issues in a local setting by connecting national speakers with regional organisations and communities.
For Bath itself, the event adds to the city’s growing profile as a meeting point for technology, education and creative work. The presence of universities, public sector organisations and private companies in one programme underlines how closely linked those strands have become in the South West economy.
The format will include panels, demos, interactive sessions and informal networking, with more events still being added to the programme.
Business & Technology
Oxfordshire Royal Mail customers hit by postal delays
Residents in Bicester (OX25 – OX27) can expect delays ‘temporarily’ due to sick absence, resourcing, or other local factors.
In a statement, a spokesperson for Royal Mail said: “We aim to deliver to all addresses we have mail for, six days a week.
“In a small number of local offices, this may temporarily not be possible due to local issues such as high levels of sick absence, resourcing, or other local factors.
“In those cases, we will rotate deliveries to minimise the delay to individual customers.
“We also provide targeted support to those offices to address their challenges and restore our service to the high standard our customers would normally receive.
“We’re sorry for any inconvenience and thank you for your understanding. We will regularly update customers on the offices most impacted here.”
READ MORE: Drivers arrested after 41 vehicles stopped on roads
In August 2025 Anneliese Dodds, MP for Oxford East, said she had ‘long been concerned with the poor standard’ of service from Royal Mail in her constituency.
She said at the time that despite ‘numerous temporary fixes’ being implemented over the years, the ‘underlying issues have persisted’.
“They are now consistently delivering to more than 85 per cent of addresses six days a week, compared with 70 per cent of addresses at the beginning of the year, which is a good start, but still leaves 15 per cent of my constituents without the mail they need,” Ms Dodds said.
Business & Technology
Bicester Fire Station honour heroes with memorial garden
Weston-on-the-Green resident, David Brian Williams, said he was approached by Bicester Fire Station to help them curate a haven for their servicepeople following the deaths of their colleagues.
Firefighters Martyn Sadler and Jennie Logan lost their lives in the line of duty during the Bicester Motion fire, which engulfed Hangar 79 on May 15, 2025. Dave Chester, a businessman, also lost his life.
Their heroism and bravery will continue to be remembered through a blooming corner of greenery, shrubs and swift birds, which have declined by more than 60 per cent since the 1990s.
The new memorial garden at Bicester Fire Station to remember the firefighters who lost their lives in the Bicester Motion fire in 2025 (Image: David Williams)
Mr Williams, who hand-builds nest boxes for conservation projects, installed swift boxes at Bicester School after persuading his parish council to add 16 chambers to its church, later becoming its biodiversity officer and expanding his work.
READ MORE: Cause of Bicester Motion fire still unknown one year on
READ MORE: Bicester Motion fire first anniversary as lives are honoured
READ MORE: Bicester remembers fallen firefighters one year on from fire
While he is not involved in the planting or design of the garden, he said he was “pleased to hear from them and went there to discuss what we could do to help.”
He added: “It’s a lovely garden and will be a great place to relax and watch the swifts above when they take to the boxes.”
After consulting swift expert and friend Chris Mason of Cherwell Swifts, he returned a couple of weeks later to fit the four boxes and a loan bird calling device, funded by Cherwell Swifts.
This year alone he has put up 71 boxes, with more than 100 expected once back orders are fulfilled.
Business & Technology
AI skills now driving UK pay & promotion decisions
HiBob has published research showing that AI skills are influencing promotions, performance ratings and pay decisions in UK businesses. The findings point to a broader shift in how employers assess staff and candidates.
A survey of 200 UK business leaders involved in hiring and assessing AI talent found that 63% of organisations link AI skills to promotion decisions, 61% factor them into performance ratings and 31% connect them directly to pay.
Demand appears to be spreading beyond specialist technical teams. Some 77% of respondents expect the ability to use AI effectively to become a baseline requirement across most non-technical roles within the next two years, while 82% say their organisations are investing in upskilling or reskilling staff to meet that change.
Pay pressure
The research suggests employers are attaching a financial premium to some of the hardest-to-find skills. AI safety, ethics and governance emerged as the area attracting the strongest pay uplift, with 43% saying they would pay at least 10% more for that expertise.
Other AI-related skills also carried a premium. The study found that 39% would pay more for people who can evaluate and improve AI outputs, while 37% would pay more for automation and technical integration experience. Just 3% would not offer a premium for any AI-related skills.
Employers are also using non-pay measures to attract AI-skilled workers. Clearer performance metrics were cited by 30% of respondents, opportunities to lead or join AI initiatives by 29%, and defined career pathways linked to AI capability by 28%.
Hiring strain
Even as employers increase rewards, recruitment remains difficult. The hardest skillset to recruit for was AI safety, ethics and governance, cited by 41% of respondents, followed by automation and technical integration at 38%, and workflow evaluation and redesign at 36%.
That scarcity is prompting a more deliberate hiring approach. Four in five respondents said they have a defined strategy for sourcing candidates with strong AI skills, including talent communities, applicant tracking system tagging and referral campaigns.
Many organisations are also trying to build skills internally rather than relying only on the external market. While 82% are investing in upskilling or reskilling, the methods vary. Around a third offer funded learning, protected practice time or prompt and workflow libraries, while 99% say peer coaching is important.
The figures suggest much of the practical burden of AI skills development sits with managers and teams. That could leave uneven standards between organisations and departments as businesses try to fold AI use into day-to-day work.
Management challenge
The survey also found that companies are beginning to track whether those skills improve results. The most commonly measured outcomes were quality and accuracy, cited by 32%, followed by compliance and risk reduction at 29%, with time saved and cost savings both at 25%.
Ken Matos, director of insights at HiBob, said: “AI skills are no longer a future requirement. They’re already shaping who gets promoted, how performance is measured and, increasingly, how much people are paid. Employees are now expected to use AI with judgment, accountability and consistency, reflecting a broader shift where AI is not just a technology change but a cultural one that demands new skills and discipline.
“The challenge for organisations is turning that expectation into something practical. That means defining what strong AI capability looks like, embedding it into roles and performance, and giving managers the confidence to assess and develop it.
“Managers are increasingly expected to lead this shift, but many organisations have yet to invest in the structure, training and support needed to help them do so effectively. The next phase of AI adoption will depend on how well businesses equip their managers to turn AI from a tool into a consistent way of working.”
The results add to evidence that AI literacy is moving into the mainstream of workforce planning. For employers, that means AI is no longer only a recruitment issue for specialist teams, but part of how organisations judge readiness for progression, assess performance and set pay.
For workers, the findings indicate that familiarity with AI tools, oversight and responsible use is becoming more closely tied to career prospects. The strongest demand is not only for technical implementation, but also for the ability to govern AI use safely and assess the quality of its output.
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