Aldi to give Oxfordshire families £100 vouchers every week

New parents in Oxfordshire are eligible for the discount supermarket’s Mamia New Parent Fund, which offers one £100 Aldi voucher every week to help cover the cost of everyday baby items.

The voucher can be spent on essentials such as nappies, wipes, and toiletries.

Julie Ashfield, chief commercial officer at Aldi UK, said: “The reality is that the costs don’t stop once you’ve bought the pram and decorated the nursery – it’s the everyday essentials that really add up week after week for parents.

“When you’re suddenly buying supplies like nappies and baby wipes alongside your normal shop, even small savings can make a meaningful difference over the course of a year.

“That’s exactly why we continue to invest in keeping everyday baby essentials affordable through our Mamia range, while our New Parent Fund is another way we’re helping families during those early years.”

Aldi estimates that parents could save more than £550 in their child’s first year by using Mamia nappies, wipes, and formula instead of leading brands.

Parents who wish to apply for the fund can email mamiaparentfund@aldi.co.uk with a receipt of their most recent Mamia purchase.

One family will be selected each week to receive a £100 voucher, with the giveaway continuing throughout 2026.