Aldi announces incredible new competition for the summer

The competition comes as households gear up for a summer of sport and entertainment, with fans transforming outdoor spaces into viewing zones.

A new trend has been reflected in a 158 per cent rise in UK Google searches for ‘outdoor screens and projectors’ over the past month.

Aldi is asking entrants to submit photos or videos of their gardens, patios, or balconies that show off their hosting potential and outdoor setups.

Julie Ashfield, chief commercial officer at Aldi UK, said: “As our shoppers prepare for a packed summer of sport and entertainment, it felt like the perfect time to launch a nationwide search for the ultimate hosting setup – rewarding one lucky winner with our latest outdoor entertainment Specialbuys.”

The prize includes £1,966 in Aldi vouchers – referencing England’s 1966 World Cup win – along with an inflatable movie screen, an HD LED projector, and a professional photoshoot of the garden.

Spaces with pub sheds, stylish seating, or creative décor are all welcome, with Aldi looking for gardens that combine creativity, personality and hosting potential.

Aldi’s special summer garden products, including furniture, lighting, and entertainment gear, arrive in stores on June 4 and June 11.

To enter the competition, homeowners should email WorldCupGarden@aldi.co.uk with their name, location, two to three images or videos of their garden setup, and why they should win.

The competition closes on June 4. Full details and terms and conditions are available on Aldi’s website.