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8×8 launches retail nationwide for shared store devices

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8×8 has launched Retail Nationwide in the UK, a communications product for retail teams using shared devices and working across shifts.

It is aimed at stores where staff move around the shop floor rather than work from fixed desks with assigned handsets. Incoming calls can ring on all connected devices, allowing the nearest available employee to answer instead of routing calls to a single phone.

This addresses a common problem in stores, where communications systems are often designed for office use and can leave branch teams hard to reach. That can result in missed calls, uneven customer response and extra work for IT teams managing multiple sites.

Each licence supports one desk phone and up to five shared mobile or tablet devices. Configurations can also be standardised across locations, which 8×8 expects will reduce the time needed to set up communications when new stores open.

Retailers have been looking for ways to support frontline staff handling in-store customers, online orders and customer queries across channels, often with tighter staffing levels. The launch places 8×8 in a market where suppliers are tailoring communications software to the practical needs of distributed store networks rather than office-based workforces.

“UK retailers are managing more complexity with leaner teams than ever with staff helping customers, dealing with online orders, trying to answer queries across multiple channels, and so much more,” said Michelle Kelly, Retail Expert at 8×8.

“The communication infrastructure many stores are running on wasn’t built for that. It was built for a world where everyone has a desk and phone and has been shoehorned into retail, resulting in a poor employee and customer experience. Retail Nationwide changes all that and has a pricing model that reflects the retail reality,” Kelly said.

8×8 also highlighted the product’s administrative benefits for businesses operating dozens or hundreds of outlets. Standard settings across branches and support for shared mobile devices are intended to simplify onboarding and remote management for store estates with frequent staff turnover and changing device needs.

Global Telecom Networks, a channel partner working with 8×8 on the product, said retail customers had raised concerns about both access and cost under conventional licensing structures. Those issues can be more acute in sectors where large numbers of workers share devices across shifts.

“What we hear consistently from UK retailers is that their frontline teams are difficult to reach and expensive to equip,” said Vipool Umaria, Chief Operations Officer at Global Telecom Networks.

“The licensing model alone creates friction – staff turnover, licences go unused, IT has to keep pace with store changes. Retail Nationwide cuts through all of that. It’s a model built around how retail actually staffs and operates and that attention to detail in the industry is why we are working with 8×8,” Umaria said.

Broader retail push

Alongside Retail Nationwide, 8×8 is also presenting other retail-focused products tied to post-purchase support and sales interactions. These include Aftersale Assist, which uses self-service tools and one-way video support for after-purchase issues, and Sales Assist, which provides AI-based prompts and insights for sales teams.

It also offers mobile device management integration, support for shared handheld devices, centralised remote configuration across sites and a managed version of its Work app for deployments based on mobile device management systems.

These additions show 8×8 is trying to expand its retail position beyond voice and messaging by linking store communications with customer support and sales tools. For retailers, the pitch is that frontline communications, device management and customer engagement software can sit within the same supplier relationship.

Retail remains a significant test case for communications providers because store operations combine high staff turnover, multiple locations, shared hardware and the need for rapid customer response. In that environment, even small delays in answering calls or rerouting enquiries can affect service levels and sales conversion.

The UK debut of Retail Nationwide reflects pressure on suppliers to build products around how shop floors work in practice. Each licence works with a desk phone plus up to five shared mobile or tablet devices, allowing stores to cover more of the working environment without assigning a separate licence to every employee.



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Boots takeover plans thrown into doubt after bid rejected

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The £7 billion bid by the Weston family to buy Boots is now at risk of collapsing, raising fresh uncertainty over the future of the pharmacy giant.

Talks between the Westons—one of the world’s richest retail families—and Boots’ private equity owners reached a standstill after the family lowered its offer, which was subsequently rejected.

The Westons revised their bid following Sigma Healthcare’s withdrawal from a rival bid in June, leaving them as the sole suitor for Boots.

People walking in front of the Boots pharmacy on Oxford StreetAcross the UK, Boots operates approximately 1,800 stores. (Image: Getty Images)

Boots takeover talks at risk of collapse

“It isn’t totally dead,” a source close to the matter told The Telegraph.

“It’s a stand-off.

“They tried to knock down the price after realising they were the only show in town.

“They came in with a lower number that was deemed unacceptable.

“The gap isn’t completely insurmountable.

“However, the owners won’t sell at any price.”

A source suggested that economic uncertainty had made the Westons more cautious.

The Westons’ business empire is split between the UK and Canada, with the Canadian side—which owns a controlling stake in Loblaw, Canada’s largest supermarket chain—leading the talks.

Boots’ ownership has been uncertain since Walgreens Boots Alliance was acquired by US private equity firm Sycamore Partners for £18 billion last year.

Following the deal, Boots was separated into a standalone business, prompting expectations of a sale or a return to public markets.

Italian billionaire Stefano Pessina and his family reinvested in the company during the carve-out.

Mr Pessina had previously teamed up with buyout giant Kohlberg Kravis Roberts to take Boots private in 2007 in what was the largest-ever private equity-led takeover of a UK-listed business at the time.

Before negotiations with the Westons and Sigma Healthcare, Sycamore Partners had considered relisting Boots on the London Stock Exchange after nearly two decades off the market.

It is believed that if sale talks break down, Sycamore will revive plans to float Boots next year.

Walgreens previously explored a sale in 2022, attracting interest from private equity firms including TDR Capital, which owns Asda.

However, those talks collapsed after bids failed to meet expectations.

Since then, Boots has closed hundreds of underperforming UK stores as part of a wider cost-cutting programme.

Investment has been redirected towards its core estate of 400 larger stores, primarily located in town centres and retail parks.

This core network is supported by smaller pharmacies and travel-focused locations.

Across the UK, Boots operates approximately 1,800 stores.

The company also owns beauty brands including No7 and Soap & Glory, and has become an increasingly important provider of NHS services, offering doctor consultations, vaccinations, blood-pressure checks, and specialised treatments for skin and hair loss.

In preparation for a potential public listing, Boots recently appointed Alex Baldock, former chief executive of Currys, as its new CEO, who is set to join the company this autumn.

The British arm of the Weston family controls Associated British Foods—parent company of Primark—and Fortnum & Mason through its Wittington Investments vehicle.

The family previously owned Selfridges for nearly 20 years before selling the department store for £4bn in 2022 to a consortium including Central Group of Thailand and Austrian property giant Signa Holding.

Both Sycamore Partners and Boots have declined to comment.

What is your favourite high street shop? Let us know in the comments.





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‘WH Smith’ chain rescue comes with ‘considerable risks’

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“This has all the hallmarks of an adventurous equity play,” wrote Mr Justice Hildyard in his judgment published yesterday after he last month approved the restructuring, which involves the closure of 150 of the books-to-paperclips retailer’s 450 stores.

He added that the group’s turnaround plans “might strike the sceptic as more in the nature of generic aspirations than concrete grounds for confidence in a successful outcome”.

The chain includes numerous former WH Smith branches across Oxfordshire.

These include stores in Cornmarket, Oxford, and in Witney, Abingdon, Chipping Norton, Didcot, Wantage and Banbury. The takeover came into effect a year ago.

READ MORE: Major high street retailer could collapse

“The execution risk is very considerable,” Mr Justice Hildyard said, indicating the £3m valuation of the company – compared with its acquisition value of about £40m only a year before – reflected the potential for high losses as well as high profits.

The retailer, which until recently employed about 5,000 staff, was bought last year by Modella Capital, the private equity firm which is also behind Hobbycraft and owned the UK arm of jewellery retailer Claire’s and The Original Factory Shop until they collapsed earlier this year.

It recently bought Flying Tiger, the Danish retailer known for its cut-price homewares, craft kits and notebooks, which operates about 1,000 stores worldwide.

TG Jones in Oxford (Image: Google Maps)

The original owner of WH Smith continues to operate stores in airports, hospitals and railway stations, so Modella quickly rebranded the high street stores as TG Jones.

Sales quickly fell back after the deal, and Modella had warned it could have to call in administrators if the restructuring plan, which involves writing off debts to suppliers and cutting rent for many landlords, was not approved.

The judge approved the plan despite his scepticism about potential success, because Modella had put up new investment to turn it around.

Alex Willson, the chief executive of TG Jones, said last month that approval of the plan “allows us to move ahead with our turnaround strategy”.

“The plan protects the substantial core of the store estate and makes TG Jones a stronger, more sustainable business,” he said.

Court approval was needed for what is known as a “cram down” scheme, as many classes of creditor who would lose money under the scheme rejected it. The model allows courts, in certain circumstances, to impose a restructuring on dissenting classes of creditors.

Fewer than a third of general creditors, who include card makers and pen brands, agreed to the plan and no landlords owning unwanted stores – where rent will be cut to zero or closed – backed the plan.

Small suppliers, such as toy makers, were set to lose at least half the money owed to them by the former WH Smith high street chain under the restructure.





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B&Q issues urgent recall for popular heatwave item amid 'electric shock' warning

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B&Q has issued an urgent recall for one of its popular heatwave items after warning of ‘electric shock and fire’.



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